From the rich fields of pure flowing snowmelt

from the mountains in Niigata, Japanese.

 

Our rice is carefully grown and harvested by

our family with pride and handwork.

 

Like a treasure gem Echigoya rice is prize

for it’s polished beauty,

highest quality grain and excellent taste.

 

Echigoya invites the world to taste

our treasured gem from Niigata, Japan.